3 Bands i came up with

3 Bands

Evaluation of Contribution

There wasn't a particular task that was completely left down to one individual, within the project. Each member of the team was as committed as the other. Each member played a bigger role in certain aspects, but everyone had some say in each matter. I feel that I contributed well to the editing aspects of the task and also the research/brainstorming, this was probably because I had a basic understanding of Photoshop, meaning that I could roughly transfer ideas from other members of the team into actual possible album covers. Saying this, I also let the other members of the group make their own minds up for tasks such as location and capturing the images as I didn't feel this was a particular strong area of mine, compared to other members of the team, who were more experienced in this field. All in all, there was not one individual leader, and in that sense, I am pleased with how we worked as a team and most of all, how we came to the end result.

3 New Band Ideas

Music Video Notes

The Purpose of Music Videos

* To make the song more interesting
* Advertise the artists and market their songs (make money)
* Create or re-create an artists’ image
* Get other people in their videos to boost their image.
* Some people don’t listen to radio
* To get in on the viral marketing craze (youtube is fun!)

Different Types of Music Videos

* Give meaning to the lyrics (Michael Jackson).
* Follows conventional storyline or storyline is the same as the lyrics (Narrative Videos).
* Abstract - doesn’t feature artist or has no bearing on the song (Dance Videos).
* Promote a particular image of an artist (Any X-Factor contestant).
* Technical - to show off a new technical style (A-ha – Take on Me).

Conventions of Music Videos

* Synchronised editing or action
* Off beat editing
* Short shot length
* Heavy use of tracking dollies/gliding camera angles
* Intertextuality

Music Videos List to Watch

Artist and Song	Features	Why should you watch it?
Blondie - Maria	Security cameras, night-visions, shots through videos	Because it works for voyeurism and shows techniques masking an older singers age
Darkness – I believe in a thing called love	Futuristic, cheesy, heavily costumed, deliberately poor parody of B movie	The style of the video reflects the style of the music, the band the Darkness is a parody of Glam/Stadium Rock circa late 70s
The Killers – Mr Brightside	Costumes, dancing, rhythmic cuts, a narrative, effective lip-sync	The mise en scene! And because trying to work out the narrative leaves you thinking and the band being both performers and in the narrative
Streets – Fit but don’t you know it	a narrative, unusual editing, twist on voyeurism,	For the great editing which not only links with the lyrics but also has a narrative – appeals to the typical audience
Bon Jovi – It’s My Life	Not going to tell you	I counted 20 techniques in this video, see how many you get.
Arashi – We Can Make it	Dancing, editing, limited mise-en-scene, total band image, costume, long takes	Because the Japanese practically invented band image are having songs in different language make you focus on the video techniques.
Ian Van Dahl - Castles in the Sky	Rhythmic cuts, voyeurism, artist anonymity, dancing, futuristic, fragile objects being destroyed, sexy women, chase	Because it’s a typical dance video (as a comparison watch Sash – Stay or Mysterious Times) and employs a lot of the typical techniques (such as a pursuit)
Girls Aloud – Sound of the Underground	Cuts between girls posing and performing, musical instruments, costume, voyeurism (sexy),	“We’re multi-talented, honest!” – a typical girl video showcasing their talents.
Apocalyptica – Life Burns	Fire, musical instruments, changes in focus, black, special effects, destruction – ARTIST IMAGE	Baby’s First Rock Video. It pretty much ticks every single box from the mankind causing destruction to the artists thrashing the rubbish out of their instruments.
Black Eyed Peas – Where is the Love?	Pursuit, news report style, hand held camera, question mark motif, the security-style mise en scene, a narrative of sorts, children doing the singing	Both it’s unusual for an RnB video in that it isn’t about material goods or violence – also very big on singing to the camera
The Fray – How to save a Life		because there are two versions and it’s worth comparing.
Mika – We Are Golden	Cuts, total chaotic mise en scene – various editing styles used such as reverse shots and slo-mo, not totally linked to vocals – ARTIST IMAGE	because it is not a narrative video and it is visually interesting to watch – it also is aimed at the 18-30 market who would recognise some of the visual clues.

Website for Unsigned Bands

http://www.jamwave.com/