View a range of music videos. Choose two to analyze in detail, using the materials in your reading pack to help you.
Your analysis must include:
- the artist/band's image: what is it, how is it achieved, why?
- the appeal to the target audience: who are they (profile)? how does the video meet their requirements?
- 4 screen grabs of specific moments in the video, analyzed in detail for mise en scene, codes of character, relationship to audience and use of symbolism.
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